OPERATIONS STRATEGY
Book details
Summary
Description
Operations Strategy: Principles and Practice provides a unified framework for operations strategy. The book shows how to tailor the operational system to maximize value and competitive advantage. Conceptual thinking and financial optimization yield guidelines for implementation. This dual emphasis on principles and practice is reflected by analytical models that are illustrated with detailed examples and a dozen case studies of real business situations. What's new in the second edition?This second edition contains changes along various dimensions. First, ProfessorAllon has joined this ongoing book project as second author. In 2010, Gadstarted teaching the MBA elective course, Operations Strategy , that Jan began designingand teaching in 1998. Second, while the first edition followed a "leadingstrategy," in the sense that it contained material that hadn't been taught yet, thissecond edition reflects how our MBA elective course has evolved over the last 7years. It thus contains "class-room tested content." These two changes led to anew chapter 2; majorly revised chapters 1, 3, 4, 5, 6, and 7 and appendix A; andminor revisions of the remaining chapters.
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