9780802065193-0802065198-Design with Type

Design with Type

ISBN-13: 9780802065193
ISBN-10: 0802065198
Edition: Illustrated
Author: Dair, Carl
Publication date: 1982
Publisher: University of Toronto Press, Scholarly Publishing Division
Format: Paperback 162 pages
FREE shipping on ALL orders

Book details

ISBN-13: 9780802065193
ISBN-10: 0802065198
Edition: Illustrated
Author: Dair, Carl
Publication date: 1982
Publisher: University of Toronto Press, Scholarly Publishing Division
Format: Paperback 162 pages

Summary

Acknowledged authors Dair, Carl wrote Design with Type comprising 162 pages back in 1982. Textbook and eTextbook are published under ISBN 0802065198 and 9780802065193. Since then Design with Type textbook was available to sell back to BooksRun online for the top buyback price of $ 1.51 or rent at the marketplace.

Description

Design with Type was first published in 1952 and appeared in this multi–award-winning revised edition in 1967, which was the first Canadian work to be named Book of the Year by the American Institute of Graphic Arts (AIGA). Its author, Carl Dair (1912–1967) was one of Canada’s best-known and most celebrated type compositors and designers.

Discussing type as a design material as well as a means of communication, Dair argued that if type is understood in terms of design, the user of type will be better able to work with it to achieve maximum clarity and aesthetic pleasure. He guides the reader through a study of typography that starts with the examination of an individual letter and proceeds with words, lines, and masses of text.

Dair details the main design elements of type – size, weight, structure, form, colour, direction, and texture – and illustrates the applications of typography in books, advertising, magazines, and other printed forms. The various schools of typography are discussed and the book includes over 150 examples of imaginative typography from around the world.

Design with Type is a classic work in a field of design that continues to flourish. Dair’s influence on subsequent typographers and designers of print media is considerable and deserving of further study.

Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book