9780470401224-0470401222-Strategic Communications for Nonprofit Organizations: Seven Steps to Creating a Successful Plan

Strategic Communications for Nonprofit Organizations: Seven Steps to Creating a Successful Plan

ISBN-13: 9780470401224
ISBN-10: 0470401222
Edition: 2
Author: Patterson, Sally J., Radtke, Janel M.
Publication date: 2009
Publisher: Wiley
Format: Hardcover 288 pages
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Book details

ISBN-13: 9780470401224
ISBN-10: 0470401222
Edition: 2
Author: Patterson, Sally J., Radtke, Janel M.
Publication date: 2009
Publisher: Wiley
Format: Hardcover 288 pages

Summary

Acknowledged authors Patterson, Sally J., Radtke, Janel M. wrote Strategic Communications for Nonprofit Organizations: Seven Steps to Creating a Successful Plan comprising 288 pages back in 2009. Textbook and eTextbook are published under ISBN 0470401222 and 9780470401224. Since then Strategic Communications for Nonprofit Organizations: Seven Steps to Creating a Successful Plan textbook was available to sell back to BooksRun online for the top buyback price of $ 19.01 or rent at the marketplace.

Description

How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strategic Communications for Nonprofit Organizations, Second Edition supports nonprofits in using their resources most effectively. The Second Edition includes a dedicated web site, equipping professionals with the worksheets, forms, surveys, and self-assessment tools needed to create a total communications plan. Plus, the book s step-by-step instructions demonstrate nonprofit communications strategies that work. Practical and clear, this in-the-trenches book provides nonprofit CEOs with expert insights to achieve their mission.

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