E-Commerce Essentials
ISBN-13:
9780133544985
ISBN-10:
0133544982
Edition:
1
Author:
Kenneth C. Laudon, Carol Guercio Traver
Publication date:
2013
Publisher:
Pearson
Format:
Paperback
448 pages
Category:
E-Commerce
,
Processes & Infrastructure
,
E-Commerce
,
Internet & Social Media
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Book details
ISBN-13:
9780133544985
ISBN-10:
0133544982
Edition:
1
Author:
Kenneth C. Laudon, Carol Guercio Traver
Publication date:
2013
Publisher:
Pearson
Format:
Paperback
448 pages
Category:
E-Commerce
,
Processes & Infrastructure
,
E-Commerce
,
Internet & Social Media
Summary
E-Commerce Essentials (ISBN-13: 9780133544985 and ISBN-10: 0133544982), written by authors
Kenneth C. Laudon, Carol Guercio Traver, was published by Pearson in 2013.
With an overall rating of 3.5 stars, it's a notable title among other
E-Commerce
(Processes & Infrastructure, E-Commerce, Internet & Social Media) books. You can easily purchase or rent E-Commerce Essentials (Paperback) from BooksRun,
along with many other new and used
E-Commerce
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.51.
Description
Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.
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