Sell, buy or rent Susan Tyler Eastman textbooks

Broadcast programming, strategies for winning television and radio audiences

by Susan Tyler Eastman
ISBN-13: 9780534008826
ISBN-10: 0534008828
Publication date: 1981
Publisher: Wadsworth Pub. Co
Format: Hardcover 384 pages

Promotion & Marketing for Broadcasting, Cable & the Web

by Susan Tyler Eastman, Douglas A. Ferguson, Robert Klein
ISBN-13: 9780240804972
ISBN-10: 024080497X
Edition: 4
Publication date: 2001
Publisher: Focal Press
Format: Paperback 304 pages

Broadcast/Cable Programming: Strategies and Practices

by Susan Tyler Eastman, Douglas A. Ferguson
ISBN-13: 9780534507442
ISBN-10: 0534507441
Edition: 5
Publication date: 1996
Publisher: Wadsworth Publishing
Format: Hardcover 496 pages

Strategies in broadcast and cable promotion: Commercial television, radio, cable, pay-television, public television (Wadsworth series in mass communication)

by Susan Tyler Eastman
ISBN-13: 9780534011567
ISBN-10: 053401156X
Publication date: 1982
Publisher: Wadsworth Pub. Co
Format: Hardcover 355 pages

Media Programming: Strategies and Practices

by Susan Tyler Eastman, Douglas A. Ferguson
ISBN-13: 9780534636890
ISBN-10: 0534636896
Edition: 7
Publication date: 2005
Publisher: Wadsworth Publishing
Format: Paperback 465 pages

Broadcast/cable programming: Strategies and practices (Wadsworth series in mass communication)

by Susan Tyler Eastman
ISBN-13: 9780534093549
ISBN-10: 053409354X
Edition: 3rd
Publication date: 1989
Publisher: Wadsworth Pub. Co
Format: Hardcover 583 pages

Promotion & Marketing for Broadcasting & Cable, Third Edition

by Susan Tyler Eastman, Douglas A. Ferguson, Robert Klein
ISBN-13: 9780240803425
ISBN-10: 0240803426
Edition: 3
Publication date: 1999
Publisher: Focal Press
Format: Paperback 264 pages

Media Programming: Strategies and Practices

by Susan Tyler Eastman, Douglas A. Ferguson
ISBN-13: 9781111344474
ISBN-10: 1111344477
Edition: 9
Publication date: 2012
Publisher: Cengage Learning
Format: Paperback 496 pages

Media Promotion & Marketing for Broadcasting, Cable & the Internet

by Susan Tyler Eastman
ISBN-13: 9780240807621
ISBN-10: 0240807626
Edition: 5
Publication date: 2006
Publisher: Routledge
Format: Paperback 335 pages

Broadcast/Cable/Web Programming: Strategies and Practices (with InfoTrac) (Wadsworth Series in Production)

by Susan Tyler Eastman, Douglas A. Ferguson
ISBN-13: 9780534512958
ISBN-10: 053451295X
Edition: 6
Publication date: 2001
Publisher: Wadsworth Publishing
Format: Hardcover 466 pages