Sell, buy or rent Steven P. Schnaars textbooks

Marketing Strategy

by Steven P. Schnaars
ISBN-13: 9780684831916
ISBN-10: 0684831910
Edition: 2nd Revised ed.
Publication date: 1997
Publisher: Free Press
Format: Paperback 240 pages

MEGAMISTAKES: Forecasting and the Myth of Rapid Technological Change

by Steven P. Schnaars
ISBN-13: 9780029279526
ISBN-10: 0029279526
Edition: 29th ed.
Publication date: 1989
Publisher: Free Press
Format: Hardcover 202 pages

Managing Imitation Strategies

by Steven P. Schnaars
ISBN-13: 9780029281055
ISBN-10: 0029281059
Publication date: 1994
Publisher: Free Press
Format: Hardcover 294 pages

Marketing Strategy

by Steven P. Schnaars
ISBN-13: 9780029279533
ISBN-10: 0029279534
Publication date: 1991
Publisher: Free Press
Format: Hardcover 319 pages