Sell, buy or rent Neil T Bendle textbooks

9780137058297-0137058292-Marketing Metrics: The Definitive Guide to Measuring Marketing Performance
9780137058297-0137058292-Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

by Paul Farris, Neil T Bendle, Phillip E Pfeifer, David J Reibstein PH.D.
ISBN-13: 9780137058297
ISBN-10: 0137058292
Edition: 2nd ed.
Publication date: 2010
Publisher: Wharton School Publishing
Format: Hardcover 414 pages
Buy from $3.51 eBook from $49.99
9780131873704-0131873709-Marketing Metrics: 50+ Metrics Every Executive Should Master
9780131873704-0131873709-Marketing Metrics: 50+ Metrics Every Executive Should Master

Marketing Metrics: 50+ Metrics Every Executive Should Master

by Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein, Paul Farris
ISBN-13: 9780131873704
ISBN-10: 0131873709
Edition: 1
Publication date: 2006
Publisher: Pearson P T R
Format: Hardcover 359 pages
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