Sell, buy or rent Carl I. Hovland textbooks

Social Judgment: Assimilation and Contrast Effects in Communication and Attitude Change (Yale Studies in Attitude and Communication)

by Muzafer Sherif, Carl I. Hovland
ISBN-13: 9780313224386
ISBN-10: 0313224382
Publication date: 1981
Publisher: Praeger
Format: Hardcover 218 pages