Sell, buy or rent C. Whan Park textbooks

Marketing Management

by C. Whan Park, Gerald Zaltman
ISBN-13: 9780030055980
ISBN-10: 0030055989
Publication date: 1987
Publisher: Harcourt School
Format: Hardcover 656 pages

Brand Attachment: Construct, Consequences and Causes (Foundations and Trends(r) in Marketing)

by C Whan Park, Deborah J Macinnis, Joseph Priester
ISBN-13: 9781601981004
ISBN-10: 1601981007
Publication date: 2008
Publisher: Now Publishers
Format: Paperback 52 pages

Brand Admiration: Building A Business People Love

by C. Whan Park, Deborah J. MacInnis, Andreas B. Eisingerich
ISBN-13: 9781119308065
ISBN-10: 1119308062
Edition: 1
Publication date: 2016
Publisher: Wiley
Format: Hardcover 288 pages

Handbook of Brand Relationships

by Deborah J. MacInnis, C. Whan Park, Joseph W. Priester
ISBN-13: 9780765623577
ISBN-10: 0765623579
Edition: 1
Publication date: 2009
Publisher: Routledge
Format: Hardcover 446 pages