9789887850120-9887850128-Graphic Fest: Spot-on Identity for Festivals and Fairs

Graphic Fest: Spot-on Identity for Festivals and Fairs

ISBN-13: 9789887850120
ISBN-10: 9887850128
Publication date: 2019
Publisher: Victionary
Format: Paperback 256 pages
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Book details

ISBN-13: 9789887850120
ISBN-10: 9887850128
Publication date: 2019
Publisher: Victionary
Format: Paperback 256 pages

Summary

Acknowledged author wrote Graphic Fest: Spot-on Identity for Festivals and Fairs comprising 256 pages back in 2019. Textbook and eTextbook are published under ISBN 9887850128 and 9789887850120. Since then Graphic Fest: Spot-on Identity for Festivals and Fairs textbook was available to sell back to BooksRun online for the top buyback price of $ 4.06 or rent at the marketplace.

Description

Event planning is no small task, with many elements all needing to work together to add up to more than the sum of their parts. One underappreciated component of successful events is visual identity. Much more than a background concern, the design of festival signage and materials is central to visitor experience. How does one maintain continuity in a festival that has a different theme every year? For festivals that have the same theme each year, how can the visual branding be tweaked and riffed on in order to ensure that each year stands out from previous installments? Graphic Fest outlines a systematic approach to building a visual identity for an event, including logos, souvenirs, environment and type design, with the overall goal of conveying your message to a large and varied audience. The ultimate resource guide for event design.

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