Why Bother: Discover the Desire for What’s Next

The most important question you'll ever ask yourself.

In Why Bother? personal-growth expert Jennifer Louden challenges you to open your mind, your heart, and your life by following where the question leads. Through reflection and stories from others, Louden shows that asking "why bother?" is natural and inevitable, and can bring you to a place of increased vitality, true satisfaction, and deeper meaning. Louden demonstrates why it's important to bother after creative faceplants, professional defeats, heartbreak, illness, and loss. She shows why you're worth prioritizing at any time of your life, even after sidelining your dreams to raise kids, pay the rent, or take care of aging parents. And - crucially - she shows you how tapping into your deepest desires can give you the energy to move forward - even when the world seems in such dire straits.

After all, no one wants the alternative - giving up, shutting down, or phoning it in. It's time to reclaim the dignity and beauty of your desires. It's time to get your bother on.