9781859738351-1859738354-Sexing La Mode: Gender, Fashion and Commercial Culture in Old Regime France

Sexing La Mode: Gender, Fashion and Commercial Culture in Old Regime France

ISBN-13: 9781859738351
ISBN-10: 1859738354
Edition: Illustrated
Author: Jones, Jennifer
Publication date: 2004
Publisher: Berg Publishers
Format: Paperback 256 pages
FREE shipping on ALL orders

Book details

ISBN-13: 9781859738351
ISBN-10: 1859738354
Edition: Illustrated
Author: Jones, Jennifer
Publication date: 2004
Publisher: Berg Publishers
Format: Paperback 256 pages

Summary

Acknowledged authors Jones, Jennifer wrote Sexing La Mode: Gender, Fashion and Commercial Culture in Old Regime France comprising 256 pages back in 2004. Textbook and eTextbook are published under ISBN 1859738354 and 9781859738351. Since then Sexing La Mode: Gender, Fashion and Commercial Culture in Old Regime France textbook was available to sell back to BooksRun online for the top buyback price or rent at the marketplace.

Description

The connection between fashion, femininity, frivolity and Frenchness has become a cliché. Yet, relegating fashion to the realm of frivolity and femininity is a distinctly modern belief that developed along with the urban culture of the Enlightenment. In eighteenth-century France, a commercial culture filled with shop girls, fashion magazines and window displays began to supplant a court-based fashion culture based on rank and distinction, stimulating debates over the proper relationship between women and commercial culture, public and private spheres, and morality and taste. Mary Wollstonecraft was one of those particularly critical of this 'vulgar' obsession with 'tawdry finery', declaring it to be 'merely the external mark of a depravity shared with slaves'.The story of how la mode was 'sexed' as feminine offers a compelling insight into the political, economic and cultural tensions that marked the birth of modern commercial culture. Jones examines men's and women's relation to fashion at this time, looking at both consumption and production to argue how clothing was becoming increasingly conceptualized as feminine/effeminate.A concise history of French fashion culture suitable for anyone interested in eighteenth-century culture, women and gender studies or fashion history.

Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book