9781412964746-1412964741-Pricing Strategies: A Marketing Approach

Pricing Strategies: A Marketing Approach

ISBN-13: 9781412964746
ISBN-10: 1412964741
Edition: First Edition
Author: Robert M. Schindler
Publication date: 2011
Publisher: SAGE Publications, Inc
Format: Hardcover 416 pages
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Book details

ISBN-13: 9781412964746
ISBN-10: 1412964741
Edition: First Edition
Author: Robert M. Schindler
Publication date: 2011
Publisher: SAGE Publications, Inc
Format: Hardcover 416 pages

Summary

Pricing Strategies: A Marketing Approach (ISBN-13: 9781412964746 and ISBN-10: 1412964741), written by authors Robert M. Schindler, was published by SAGE Publications, Inc in 2011. With an overall rating of 3.8 stars, it's a notable title among other Pricing (Management & Leadership, Marketing, Marketing & Sales) books. You can easily purchase or rent Pricing Strategies: A Marketing Approach (Hardcover) from BooksRun, along with many other new and used Pricing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $10.75.

Description

Written by a leading pricing researcher, Pricing Strategies makes this essential aspect of business accessible through a simple unified system for the setting and management of prices. Robert M. Schindler demystifies the math necessary for making effective pricing decisions. His intuitive approach to understanding basic pricing concepts presents mathematical techniques as simply more detailed specifications of these concepts.

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