Media & Culture: An Introduction to Mass Communication

ISBN-13: 9781319058517

ISBN-10: 1319058515

Author: Richard Campbell, Bettina Fabos, Christopher Martin

Edition: 11

Publication date:
2017
Publisher:
Bedford/St. Martin's
Format:
Paperback 656 pages
Category:
Public Speaking, Sociology, Journalism & Media Studies
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Summary

Acknowledged author Richard Campbell wrote Media & Culture: An Introduction to Mass Communication comprising 656 pages back in 2017. Textbook and etextbook are published under ISBN 1319058515 and 9781319058517. Since then Media & Culture: An Introduction to Mass Communication textbook was available to sell back to BooksRun online for the top buyback price of $10.52 or rent at the marketplace.


Description

While we all use digital technology daily, many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The new edition of Media & Culture: Mass Communication in a Digital Age enriches students' understanding of these experiences – a skill that has become more important than ever. Media & Culture starts with the digital world students know and then goes further, focusing on what these constant changes mean to them. Through new infographics, cross-reference pages, and a digital jobs feature, the book explains and illustrates how the media industries connect, interlock, and converge, Media & Culture brings together industry expertise, media history, and current trends for an engaging, exhilarating look at the media right now.