9781292097411-1292097418-Entrepreneurship: Starting and Operating A Small Business, Global Edition

Entrepreneurship: Starting and Operating A Small Business, Global Edition

ISBN-13: 9781292097411
ISBN-10: 1292097418
Edition: 4
Author: Steve Mariotti, Caroline Glackin
Publication date: 2015
Publisher: Pearson
Format: Paperback 568 pages
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Book details

ISBN-13: 9781292097411
ISBN-10: 1292097418
Edition: 4
Author: Steve Mariotti, Caroline Glackin
Publication date: 2015
Publisher: Pearson
Format: Paperback 568 pages

Summary

Entrepreneurship: Starting and Operating A Small Business, Global Edition (ISBN-13: 9781292097411 and ISBN-10: 1292097418), written by authors Steve Mariotti, Caroline Glackin, was published by Pearson in 2015. With an overall rating of 3.7 stars, it's a notable title among other Entrepreneurship (Small Business & Entrepreneurship, New Business Enterprises) books. You can easily purchase or rent Entrepreneurship: Starting and Operating A Small Business, Global Edition (Paperback, Used) from BooksRun, along with many other new and used Entrepreneurship books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

For courses in Entrepreneurship, Small Business Management, and Starting a Business.

A Comprehensive, Practical Approach to Starting a Business

For fledgling entrepreneurs and business students, Entrepreneurship: Starting and Operating A Small Business untangles the complex economic, financial, and professional considerations surrounding business ownership and operations.


In its Fourth Edition, Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students with a range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction, Entrepreneurship leads students to develop their business plans step by step, at the end of each chapter. This approach allows students to internalize different aspects of business ownership at a self-guided pace. The authors’ combined business acumen and educational expertise make for a fluid transfer of business concepts between text, instructor, and student. Students will relish the opportunity to start drawing up a business plan right away, enhancing their experience both in and out of classroom.
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