9781292016627-1292016620-Research Methods for Business Students (7th Edition)

Research Methods for Business Students (7th Edition)

ISBN-13: 9781292016627
ISBN-10: 1292016620
Edition: 7
Author: Mark N.K. Saunders, Philip Lewis, Adrian Thornhill
Publication date: 2015
Publisher: Pearson
Format: Paperback 768 pages
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Book details

ISBN-13: 9781292016627
ISBN-10: 1292016620
Edition: 7
Author: Mark N.K. Saunders, Philip Lewis, Adrian Thornhill
Publication date: 2015
Publisher: Pearson
Format: Paperback 768 pages

Summary

Research Methods for Business Students (7th Edition) (ISBN-13: 9781292016627 and ISBN-10: 1292016620), written by authors Mark N.K. Saunders, Philip Lewis, Adrian Thornhill, was published by Pearson in 2015. With an overall rating of 4.5 stars, it's a notable title among other Education & Reference (Research & Development, Processes & Infrastructure) books. You can easily purchase or rent Research Methods for Business Students (7th Edition) (Paperback) from BooksRun, along with many other new and used Education & Reference books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.62.

Description

Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations.

So, if you're thinking . . .

'How do I choose my topic?'

'I'm confused by all these different philosophies'

'I need to collect my data; what do I do first?'

‘When and what do I need to write?

. . . then, open this book to discover:

  • Regular checklists and ‘Progressing your research project’ sections to give you step-by-step practical guidance on the process
  • A glossary of clear definitions for 600 research terms
  • Cases and examples of students’ and academics’ research and topical news articles illustrating research in practice
  • Detailed chapters on choosing your topic, reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection and analysis, and writing about and presenting your research

Don’t forget to visit www.pearsoned.co.uk/saunders where you can use online tutorials on research software, such as IBM SPSS Statistics and NVivo, test yourself with hundreds of multiple choice questions, analyse over 60 further case studies, and learn how to search the Internet more efficiently and effectively with our Smarter Online Searching guide!

Start your project with confidence and complete it with success!

Mark Saunders is Professor of Business Research Methods at The Surrey Business School, University of Surrey. Philip Lewis was a Principal Lecturer and Adrian Thornhill was a Head of Department, both at the University of Gloucestershire.

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