Business and Administrative Communication

ISBN-13: 9781259580628
ISBN-10: 1259580628
Edition: 12
Author: Kitty Locker, Donna Kienzler, Jo Mackiewicz, Jeanine Aune
Publication date: 2018
Publisher: McGraw-Hill Education
Format: Hardcover 672 pages
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Book details

ISBN-13: 9781259580628
ISBN-10: 1259580628
Edition: 12
Author: Kitty Locker, Donna Kienzler, Jo Mackiewicz, Jeanine Aune
Publication date: 2018
Publisher: McGraw-Hill Education
Format: Hardcover 672 pages

Summary

Acknowledged authors Kitty Locker , Donna Kienzler , Jo Mackiewicz , Jeanine Aune wrote Business and Administrative Communication comprising 672 pages back in 2018. Textbook and eTextbook are published under ISBN 1259580628 and 9781259580628. Since then Business and Administrative Communication textbook was available to sell back to BooksRun online for the top buyback price of $ 74.17 or rent at the marketplace.

Description

Business and Administrative Communication 12e is Flexible, Specific, Interesting, Comprehensive, and Up-to-Date. Business and Administrative Communication 12e takes a situational approach to audience, purpose and context, empowering students to shape their messages appropriately for all channels and purposes.BAC Is FlexibleThe 12th edition of BAC, like its predecessors, is flexible. You can choose the chapters and exercises that best fit your needs: in-class exercises, messages to revise, problems with hints, and cases presented as they’d arise in the workplace. Many problems offer several options: small group discussions, individual writing, group writing, or oral presentations.BAC Is SpecificThe 12th edition of BAC retains specificity in its strategies, guidelines, and examples. It includes both annotated examples and paired good and bad examples.
BAC Is InterestingAnecdotes and examples from a variety of fields show business communication at work.
BAC Is ComprehensiveBAC covers international communication, communicating across cultures in this country, ethics, collaborative writing, organizational cultures, visuals and data displays, and technology as well as traditional concerns such as style and organization. Assignments offer practice dealing with international audiences or coping with ethical dilemmas. Analyses of sample problems prepare students to succeed in assignments.
BAC Is Up-to-DateThe 12th edition of BAC incorporates the latest business communication research and cases.

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