Basic Marketing Research (with Qualtrics Printed Access Card) (TEST series page)
ISBN-13:
9781133188544
ISBN-10:
1133188540
Edition:
8
Author:
Tracy A. Suter, Tom J. Brown, Gilbert A. Churchill
Publication date:
2013
Publisher:
Cengage Learning
Format:
Hardcover
512 pages
Category:
Marketing
,
Marketing & Sales
FREE US shipping
Book details
ISBN-13:
9781133188544
ISBN-10:
1133188540
Edition:
8
Author:
Tracy A. Suter, Tom J. Brown, Gilbert A. Churchill
Publication date:
2013
Publisher:
Cengage Learning
Format:
Hardcover
512 pages
Category:
Marketing
,
Marketing & Sales
Summary
Basic Marketing Research (with Qualtrics Printed Access Card) (TEST series page) (ISBN-13: 9781133188544 and ISBN-10: 1133188540), written by authors
Tracy A. Suter, Tom J. Brown, Gilbert A. Churchill, was published by Cengage Learning in 2013.
With an overall rating of 4.0 stars, it's a notable title among other
Marketing
(Marketing & Sales) books. You can easily purchase or rent Basic Marketing Research (with Qualtrics Printed Access Card) (TEST series page) (Hardcover) from BooksRun,
along with many other new and used
Marketing
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.34.
Description
Why is BASIC MARKETING RESEARCH the best-selling marketing textbook? It is a best seller because it's written from a student's perspective. Authors Brown, Suter, and Churchill know that for a marketing textbook to be effective, students have to be able to understand it. And they've achieved that time and again. This edition is packed with the features that made it a best-seller in the first place, from study tools to updated content to an easy-to-read writing style. Plus, in this volume you'll learn more about how experts gather data and how to use it yourself to turn greater profits.
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