9781111836832-1111836833-Cengage Advantage Books: This is PR: The Realities of Public Relations (Wadsworth Series in Mass Communication and Journalism)

Cengage Advantage Books: This is PR: The Realities of Public Relations (Wadsworth Series in Mass Communication and Journalism)

ISBN-13: 9781111836832
ISBN-10: 1111836833
Edition: 11
Author: Doug Newsom, Judy Turk, Dean Kruckeberg
Publication date: 2012
Publisher: Cengage Learning
Format: Paperback 384 pages
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Book details

ISBN-13: 9781111836832
ISBN-10: 1111836833
Edition: 11
Author: Doug Newsom, Judy Turk, Dean Kruckeberg
Publication date: 2012
Publisher: Cengage Learning
Format: Paperback 384 pages

Summary

Cengage Advantage Books: This is PR: The Realities of Public Relations (Wadsworth Series in Mass Communication and Journalism) (ISBN-13: 9781111836832 and ISBN-10: 1111836833), written by authors Doug Newsom, Judy Turk, Dean Kruckeberg, was published by Cengage Learning in 2012. With an overall rating of 4.5 stars, it's a notable title among other Media & Communications (Industries, Public Relations, Marketing & Sales, Communications, Business Skills, Communication, Words, Language & Grammar , Communication & Media Studies, Social Sciences) books. You can easily purchase or rent Cengage Advantage Books: This is PR: The Realities of Public Relations (Wadsworth Series in Mass Communication and Journalism) (Paperback, Used) from BooksRun, along with many other new and used Media & Communications books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $4.39.

Description

Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, Eleventh Edition, covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.

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