Advertising Account Planning
ISBN-13:
9780765640369
ISBN-10:
0765640368
Edition:
3
Author:
Larry Kelley
Publication date:
2014
Publisher:
Routledge
Format:
Paperback
262 pages
Category:
Advertising
,
Marketing & Sales
FREE US shipping
Book details
ISBN-13:
9780765640369
ISBN-10:
0765640368
Edition:
3
Author:
Larry Kelley
Publication date:
2014
Publisher:
Routledge
Format:
Paperback
262 pages
Category:
Advertising
,
Marketing & Sales
Summary
Advertising Account Planning (ISBN-13: 9780765640369 and ISBN-10: 0765640368), written by authors
Larry Kelley, was published by Routledge in 2014.
With an overall rating of 3.6 stars, it's a notable title among other
Advertising
(Marketing & Sales) books. You can easily purchase or rent Advertising Account Planning (Paperback) from BooksRun,
along with many other new and used
Advertising
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
Concise yet comprehensive, this practical guide covers the critical role of the account planner in advertising. The new edition of Advertising Account Planning features several new topics as well as deeper content in existing areas based on feedback from students, instructors and practitioners.
We would LOVE it if you could help us and other readers by reviewing the book
{user}
{createdAt}
{truncated_title}
{author_block}
by {truncated_author}
