9780578629513-0578629518-When Great Wine Is Not Enough: A Wine Sales And Marketing Guide For Wineries, Négociants & Wine Brand Owners

When Great Wine Is Not Enough: A Wine Sales And Marketing Guide For Wineries, Négociants & Wine Brand Owners

ISBN-13: 9780578629513
ISBN-10: 0578629518
Author: Guerra, Eric
Publication date: 2019
Publisher: Reserve Tastings Wine Company LLC
Format: Paperback 167 pages
FREE shipping on ALL orders

Book details

ISBN-13: 9780578629513
ISBN-10: 0578629518
Author: Guerra, Eric
Publication date: 2019
Publisher: Reserve Tastings Wine Company LLC
Format: Paperback 167 pages

Summary

Acknowledged authors Guerra, Eric wrote When Great Wine Is Not Enough: A Wine Sales And Marketing Guide For Wineries, Négociants & Wine Brand Owners comprising 167 pages back in 2019. Textbook and eTextbook are published under ISBN 0578629518 and 9780578629513. Since then When Great Wine Is Not Enough: A Wine Sales And Marketing Guide For Wineries, Négociants & Wine Brand Owners textbook was available to sell back to BooksRun online for the top buyback price or rent at the marketplace.

Description

95% of the wine brands that are developed and launched each year ultimately fail. Just visit your local wine shop and you will see the same wine brands on the shelf year after year as the new brands seem to quickly disappear, with only a few making it longer.Taken in by the allure, charm and enchantment of wine country, thousands of entrepreneurs come to the wine industry attempting to create the next successful winery or wine brand, only to learn one difficult and very costly lesson . . .Great Wine Is Not Enough.Whether you’re dreaming of moving to the Napa Valley and living the wine country dream, or if you have the next great wine brand idea, this highly informative yet succinct guide will place your wine venture in the 5% that do succeed. Written from a wine industry insiders’ perspective, it will bring to light the great importance of sales & marketing as the keys to your overall success, and give you insights that only come with years of industry experience.

Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book