Bootstrapping 101

Many unemployed Americans are discarding their résumés to pursue their dream of owning their own business. Many existing entrepreneurs are struggling to make ends meet in the current economic downturn. Bob Reiss has written Bootstrapping 101 to help these wannabe and existing small business owners improve their odds of success. He shows entrepreneurs how to grow their business with less money than they thought they needed and steers them to free quality advice.

His tips are based on practical experience in the trenches. Topics covered in the book include:

Cash Free Ideas on Barter, Publicity Advertising, Internet, Selling, Outsourcing, Networking, Factors.

Acquiring and Keeping Customers.

Places to Find Free Quality Help.

Maximizing Profits through Correct Pricing.

Creating and Understanding a Cash Flow Statement.

Non-traditional Ways to Get Money.

Key Factors for Entrepreneurial Success.