Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method
ISBN-13:
9780471698685
ISBN-10:
0471698687
Edition:
3
Author:
Don A. Dillman, Jolene D. Smyth, Leah Melani Christian
Publication date:
2008
Publisher:
Wiley
Format:
Hardcover
512 pages
FREE US shipping
Book details
ISBN-13:
9780471698685
ISBN-10:
0471698687
Edition:
3
Author:
Don A. Dillman, Jolene D. Smyth, Leah Melani Christian
Publication date:
2008
Publisher:
Wiley
Format:
Hardcover
512 pages
Summary
Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method (ISBN-13: 9780471698685 and ISBN-10: 0471698687), written by authors
Don A. Dillman, Jolene D. Smyth, Leah Melani Christian, was published by Wiley in 2008.
With an overall rating of 4.0 stars, it's a notable title among other
Web Marketing
(Web Development & Design, Psychology & Counseling, Research, Social Sciences, Business Technology) books. You can easily purchase or rent Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method (Hardcover) from BooksRun,
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Description
A complete, start-to-finish guide for every researcher to successfully plan and conduct Internet, mail, and telephone surveys, Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method, Third Edition presents a succinct review of survey research methods, equipping you to increase the validity and reliability, as well as response rates, of your surveys. Now thoroughly updated and revised with information about all aspects of survey research?grounded in the most current research?the new edition provides practical ?how-to? guidelines on optimally using the Internet, mail, and phone channels to your advantage.
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