9780415965484-0415965489-Advertising and Public Relations Law (Routledge Communication Series)

Advertising and Public Relations Law (Routledge Communication Series)

ISBN-13: 9780415965484
ISBN-10: 0415965489
Edition: 2
Author: Roy L. Moore
Publication date: 2010
Publisher: Routledge
Format: Paperback 468 pages
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Book details

ISBN-13: 9780415965484
ISBN-10: 0415965489
Edition: 2
Author: Roy L. Moore
Publication date: 2010
Publisher: Routledge
Format: Paperback 468 pages

Summary

Advertising and Public Relations Law (Routledge Communication Series) (ISBN-13: 9780415965484 and ISBN-10: 0415965489), written by authors Roy L. Moore, was published by Routledge in 2010. With an overall rating of 4.2 stars, it's a notable title among other Advertising (Marketing & Sales, Public Relations, Franchising, Business Law, Communication, Words, Language & Grammar , Communication & Media Studies, Social Sciences) books. You can easily purchase or rent Advertising and Public Relations Law (Routledge Communication Series) (Paperback) from BooksRun, along with many other new and used Advertising books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.42.

Description

Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech. Coverage includes the categorization of different kinds of speech afforded varying levels of First Amendment protection; court-created tests for laws and regulations of speech; and non content-based restrictions on speech and expression.

Features of this second edition include:

  • overviews and synopses for each chapter
  • extended excerpts from major court decisions
  • appendices providing a chart of the judicial system, a summary of the judicial process, an overview of alternative dispute resolution mechanisms, and the professional codes for media industry and business associations
  • online materials for instructors.

The volume is intended for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.

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