9780262528917-0262528916-Building Successful Online Communities: Evidence-Based Social Design (The MIT Press)

Building Successful Online Communities: Evidence-Based Social Design (The MIT Press)

ISBN-13: 9780262528917
ISBN-10: 0262528916
Edition: Reprint
Author: Kraut, Robert E., Resnick, Paul
Publication date: 2016
Publisher: The MIT Press
Format: Paperback 328 pages
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Book details

ISBN-13: 9780262528917
ISBN-10: 0262528916
Edition: Reprint
Author: Kraut, Robert E., Resnick, Paul
Publication date: 2016
Publisher: The MIT Press
Format: Paperback 328 pages

Summary

Acknowledged authors Kraut, Robert E., Resnick, Paul wrote Building Successful Online Communities: Evidence-Based Social Design (The MIT Press) comprising 328 pages back in 2016. Textbook and eTextbook are published under ISBN 0262528916 and 9780262528917. Since then Building Successful Online Communities: Evidence-Based Social Design (The MIT Press) textbook was available to sell back to BooksRun online for the top buyback price of $ 7.16 or rent at the marketplace.

Description

How insights from the social sciences, including social psychology and economics, can improve the design of online communities.

Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster―not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities.

The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.

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