Selling Today: Partnering to Create Value

ISBN-13: 9780134477404

ISBN-10: 0134477405

Author: Gerald L. Manning, Michael Ahearne, Barry L. Reece

Edition: 14th Revised edition

Publication date:
2017
Publisher:
Pearson
Format:
Hardcover 560 pages
Category:
Business, Economics
Rating:
Get cash immediately!
SELL
Get it directly from us
$150.84
$48.26

eBook
$168.99
$70.99
FREE shipping on ALL orders

Summary

Acknowledged author Gerald L. Manning wrote Selling Today: Partnering to Create Value comprising 560 pages back in 2017. Textbook and etextbook are published under ISBN 0134477405 and 9780134477404. Since then Selling Today: Partnering to Create Value textbook received total rating of 4 stars and was available to sell back to BooksRun online for the top buyback price of $75.22 or rent at the marketplace.


Description

For courses in Sales and Personal Selling.   Utilize cutting-edge personal selling techniques to navigate the information revolution era Selling Today: Partnering to Create Value helps you understand the value of developing personal selling skills by exposing you to a personal selling academic theory, role play scenarios, and real¿-world applications and ethical dilemmas. With the largest number of “learn by doing” materials available in any personal selling text, the 14th Edition offers tools to strengthen your learning process. As the developed nations of the world transition from a production focus to a sales ¿and¿ service focus, this cutting-¿edge new edition prepares you to succeed as a member of a new generation of businesspeople.                                 Also available with MyLab Marketing MyLab™ Marketing is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, you practice what you learn, test your understanding, and pursue a personalized study plan that helps you better absorb course material and understand difficult concepts. Note: You are purchasing a standalone product; MyLab Marketing does not come packaged with this content. Students, if interested in purchasing this title with MyLab Marketing, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.   If you would like to purchase both the physical text and MyLab Marketing, search for: 0134611012 / 9780134611013 Selling Today: Partnering to Create Value Plus MyLab Marketing with Pearson eText -- Access Card Package, 14/e   Package consists of: 0134477405 / 9780134477404 Selling Today: Partnering to Create Value 0134479955 / 9780134479958 MyLab Marketing with Pearson eText -- Access Card -- for Selling Today: Partnering to Create Value