Marketing Research: An Applied Orientation (5th Edition)
ISBN-13:
9780132221177
ISBN-10:
0132221179
Edition:
5th
Author:
Naresh K Malhotra
Publication date:
2006
Publisher:
Pearson/Prentice Hall
Format:
Hardcover
811 pages
FREE US shipping
Book details
ISBN-13:
9780132221177
ISBN-10:
0132221179
Edition:
5th
Author:
Naresh K Malhotra
Publication date:
2006
Publisher:
Pearson/Prentice Hall
Format:
Hardcover
811 pages
Summary
Marketing Research: An Applied Orientation (5th Edition) (ISBN-13: 9780132221177 and ISBN-10: 0132221179), written by authors
Naresh K Malhotra, was published by Pearson/Prentice Hall in 2006.
With an overall rating of 3.7 stars, it's a notable title among other
Marketing
(Systems Analysis & Design, Computer Science, Software Design, Testing & Engineering, Programming, Marketing & Sales) books. You can easily purchase or rent Marketing Research: An Applied Orientation (5th Edition) (Hardcover) from BooksRun,
along with many other new and used
Marketing
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.51.
Description
For graduate and upper-level undergraduate courses in Marketing Research and Marketing Data Analysis.
Marketing Research: An Applied Orientation, 5e allows students to actually experience the interaction between marketing research and marketing decision-making.
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