Technology Ventures: From Idea to Enterprise

ISBN-13: 9780073523422
ISBN-10: 0073523429
Edition: 4
Author: Thomas Byers, Richard Dorf, Andrew Nelson
Publication date: 2014
Publisher: McGraw-Hill Education
Format: Hardcover 624 pages
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Book details

ISBN-13: 9780073523422
ISBN-10: 0073523429
Edition: 4
Author: Thomas Byers, Richard Dorf, Andrew Nelson
Publication date: 2014
Publisher: McGraw-Hill Education
Format: Hardcover 624 pages

Summary

Acknowledged authors Thomas Byers , Richard Dorf , Andrew Nelson wrote Technology Ventures: From Idea to Enterprise comprising 624 pages back in 2014. Textbook and eTextbook are published under ISBN 0073523429 and 9780073523422. Since then Technology Ventures: From Idea to Enterprise textbook was available to sell back to BooksRun online for the top buyback price or rent at the marketplace.

Description

For business, engineering, science, and professional students who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on "technology," including clean tech, information technology, and the life sciences - ensures wide-ranging appeal to anyone with an interest in high-potential ventures. Entrepreneurship is playing a vital role in finding solutions to the huge challenges facing civilization, including health, communications, security, infrastructure, education, energy and the environment. Coverage on customer engagement, the customer development process, and the latest insights on business model design, have been expanded. Special attention has been paid to university technology commercialization, open source innovation, and opportunities in mobile, digital health, 3D printing, and energy tech. The organization of key topics such as: intellectual property, the new venture organizations, and marketing and sales, has been enhanced. Also available with this edition are additional web-based resources, including syllabi and presentations, additional cases and business plans, and hundreds of videos of entrepreneurs and leaders.

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