Sell, buy or rent Orville Walker textbooks

Marketing Strategy: A Decision-Focused Approach

by Walker, Orville, Mullins, John
ISBN-13: 9780078028946
ISBN-10: 0078028949
Edition: 8
Publication date: 2013
Publisher: McGraw-Hill Education
Format: Paperback 384 pages

Marketing Management: A Strategic Decision-Making Approach

by Mullins, John, Walker, Orville
ISBN-13: 9780078028793
ISBN-10: 0078028795
Edition: 8
Publication date: 2012
Publisher: McGraw-Hill Education
Format: Paperback 576 pages