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The Strategy and Tactics of Pricing: A Guide to Growing More Profitably

by Thomas T. Nagle, John Hogan, Joseph Zale
ISBN-13: 9780136106814
ISBN-10: 0136106811
Edition: 5
Publication date: 2010
Publisher: Routledge
Format: Hardcover 352 pages

The Strategy and Tactics of Pricing: New International Edition

by Thomas T. Nagle, John Hogan, Joseph Zale
ISBN-13: 9781292023236
ISBN-10: 1292023236
Edition: 5
Publication date: 2013
Publisher: Routledge
Format: Paperback 352 pages