9780134998459-0134998456-E-Commerce 2019: Business, Technology and Society

E-Commerce 2019: Business, Technology and Society

ISBN-13: 9780134998459
ISBN-10: 0134998456
Edition: 15
Author: Kenneth Laudon, Carol Traver
Publication date: 2019
Publisher: Pearson
Format: Hardcover 912 pages
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Book details

ISBN-13: 9780134998459
ISBN-10: 0134998456
Edition: 15
Author: Kenneth Laudon, Carol Traver
Publication date: 2019
Publisher: Pearson
Format: Hardcover 912 pages

Summary

E-Commerce 2019: Business, Technology and Society (ISBN-13: 9780134998459 and ISBN-10: 0134998456), written by authors Kenneth Laudon, Carol Traver, was published by Pearson in 2019. With an overall rating of 5.0 stars, it's a notable title among other Retailing (Industries, E-Commerce, Internet & Social Media) books. You can easily purchase or rent E-Commerce 2019: Business, Technology and Society (Hardcover) from BooksRun, along with many other new and used Retailing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $5.13.

Description

For courses in e-commerce.

The most up-to-date, comprehensive overview of e-commerce today
Lively and fun to read, E-commerce 2019: business.technology.society is an in-depth, thought-provoking introduction to e-¿commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 15th edition, including its data, figures, and tables, has been updated through October 2018. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, Internet sales taxes, and intellectual property.

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May 10, 2022

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